This is THE most important step. Building a quality brand takes more effort than building a quality product. Products are tangible and brands are perceived. You build memorable brands in peoples minds.
Strategic thinking helps inspire and fill design with purpose. Mackvisual brings strategic thinking into my creative process so that no matter what you make, launch, craft or serve, at the end of the day you’ll have an experience that people will want, fill a need they have, and be easy to use.
I do it all — Web and Mobile UI Mockups, Wireframes, Design Systems, Style Guides, UX Audits, User Testing, and Prototypes. My attention to craft on the front end experience will help prevent problems on the back end—and I will establish a set of design principles that affect every aspect of your presence, service and delivery.
Your website is the strongest part of your company. If you are a retailer and sell products and services online, your website should be considered your virtual brick and morter business. You want your customer to have a great shopping experience.
Mackvisual understands the web and what it takes to get it right.
Too many brands settle for an uninspired logo, photography direction, typography, or color palette. Your digital experience needs a personality and soul in order to stand out. Mackvisual will help articulate what you mean to your customers with a memorable, differentiating visual identity and art direction to help your brand come to life — logo design, typography, color palettes, illustrations, photography direction, and iconography.
Carring your brand thru all of the touch points a customer sees is important. Social media is a very important aspect of a brand. Over 90% of your customers are going to have their first brand experience thru one of the many social channels.
Mackvisual will build your brand awarness in the most important client engagement, social media.